CS is Derivative Of Sales Or Support

by Jay

I’m often asked if CS is derivative of sales or support…

The answer is neither.

It’s consulting.

Identifying goals and strategic outcomes and helping customers map a path to achieving those outcomes – this motion is highly consultative.

…and behind that?

Solid customer support and product engineering functions that can capture, track and resolve **problems** reliably and quickly. Then CS can remain in a proactive, strategic posture with the customer.

How are you differentiating support, sales and customer success in your company?

View Original Discussion and LinkedIn

Related Posts

Leave a Comment