“Is #customersuccess irrelevant right now?”
I’ve gotten this question a couple times over the past two weeks.
My answer? As you may have guessed, is an emphatic **NO.** In fact it’s MORE Important now than ever.
Guess what we’re going to need after the covid crisis subsides?
***Customers***
So right now, customers are more important than revenue.
Customers are more important than new logos.
Customers are more important than margin.
If you can afford to give a break on payment and contract terms >>without putting yourself out of business<<, do it.
You’ll create strong advocates for when this clears up. And it’ll be much less expensive than acquiring new logos to catch up later.
____________________________
This was a great topic on last week’s #CSLeadershipOfficeHours call last week (with over 90 participants). We’re meeting again this Thursday, April 2 at 11:30am EDT. Please join us.
View Original Discussion and LinkedIn
