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Customer success vs account management
What’s the difference?
Account Manager
– builds and maintains relationships
– responsible for account growth plans
– oversees expansion sales cycle
Customer Success Manager
– builds and maintains relationships
– elicits customer objectives / measures
– consultative action toward those objectives
For enterprise SaaS we need both roles to create win/win partnerships (along with many others along the way).
Enterprise SaaS folks – how do you differentiate CS and AM?
View Original Discussion and LinkedIn
